AI & leadership
Good work
takes people.
I’m interested in what people can make.
And what helps them make it better.
Build the team.
Stay close
to the work.
I built and now lead three creative teams at Publicis Warsaw.
I build teams, develop creative talent and stay close to the work. I guide copywriters, art directors, designers and motion designers, and work with directors and production partners through casting, shoots, edits and post-production.
Recruiting, mentoring and developing people are part of the job. So are leading client presentations, creative workshops and pitches, and protecting an idea through production.
Curious
by default.
AI is part of my creative practice.
I develop and share AI tools, skills and workflows, and help creative teams put them to use. I also speak about AI in advertising, including at AI Wizards Creative Fest.
I use it alongside the team: to explore, experiment, develop ideas and find new ways to make them real.
AI Wizards
Creative Fest
Speaker on AI-powered creativity.
A little curiosity in action
One cookie.
Many possible
futures.
The Cookie-teller brings an AI-powered experience into OREO’s playful world.
Explore Oreowidz ↗